Made in the UK, the PURE range is aimed at bikers who demand serious performance from their bike maintenance products. If the way you treat the Earth is as important to you as the way you treat your bike, PURE Bike Lube and cleaners are the natural choice.
We love the PURE range of products as they perform really well and they're totally environmentally friendly. Okay, so it's a little more expensive, but a few extra pennies to know you're protecting the fantastic environment we get to ride in has to be worth it, right?
Everything PURE make maximises the use of sustainable ingredients derived from natural and renewable resources 100% free from petroleum based solvents.